On Eurobike in Friedrichshafen, we showed a preview of our contemporary luggage ideas. The collection is based on our own frustration, as fashionistas and design lovers, not finding any nice bags or baskets that we would use in the daily urban life.
And based on the response we got on the Eurobike and from consumer panels, people agree with our statement: you do not want to buy a bicycle bag and use it to enter the office, to enter a pub or disco, to go to an exquisite diner at your friends place, .... Hell no! You want to wear a nice bag, fitting your own identity and lifestyle, you want people to love your basket while shopping, and yes, it's great that you can also fix it on your bicycle.
A first collection will be introduced spring 2012. We keep you posted!